Over the years video marketing has gained traction in digital marketing for all sorts of businesses. In this day and age, it has become such an important aspect that it can not be ignored. It has especially become extremely popular on social media platforms.
The role of social media in business marketing has changed, platforms like Facebook now play a major role in reaching out to customers.
Google Analytics is a free software created by Google that allows businesses to analyze their website performance. The software itself can be easily integrated into to a website by adding a single snippet of code.
A keyword is a term or word that highlights the topic of your content. It allows your target audience to find your content easily.
Social media marketing is an effective method of gaining traffic and building awareness through social media sites.
The popularity of mobile phones has risen exponentially and today most of the traffic a website experience is derived through mobile phones.
A post-launch marketing campaign is key to engaging your audience after a product launch irrespective of brand and industry. At this stage, there is a need to invest in the brand to retain your customers and attract new customers.